The following messages aim to guide the development of communication products and opportunities with the main audiences in mind being public health professionals, walking advocates, consumers/public, and other relevant stakeholders.
All individuals have the right to conditions and resources that ensure optimal health.
Given equal access to walking spaces and the adoption of livable community policies, walking is a viable form of physical activity for people of all ages and abilities.
Now is the time to rebrand the word walking so that everybody is included in walking initiatives.
Stop the synonym surplus! Every body Let’s create inclusion in walking.
Use inclusive imagery showing people of all abilities walking instead of inclusive synonyms like rolling, pushing, or wheeling.
Some use two legs, some use two wheels. Make walking an inclusive term!
Rethink the way you speak about walking!
Inclusion in health promotion is a winnable battle. Join the movement to rebrand the word walking.
Walking is a human right. Demand safe and accessibility streets for walking and active transportation.
We want to see how you walk! Share your mode of walking on social media using #HowIWalk.
All modes of transportation should be accessible to all people at all times—systems designed to meet the needs of people with disability will meet the needs of everyone.